The Pearson & (RED) Challenge


The Pearson & (RED) Challenge invites undergraduate business students from across the U.S. to form teams and develop conceptual (RED) pitch ideas that target Millennial audiences. This is an exciting opportunity to move beyond general concepts and gain hands–on experience thinking like a real marketer. The top 10 teams will have a shot at being chosen to fly to New York to present their idea to the (RED) team.

Register for this year’s contest and view our official rules and guidelines!

Students Registration – NEW for 2015!
Students currently enrolled in undergraduate business programs can now take part in the Pearson & (RED) Challenge! Visit the Student Registration page for official rules and to sign up to receive a Pearson & (RED) Challenge packet.

Visit the Pearson & (RED) Contest site<> to sign up TODAY!

For questions or to request additional information, contact:


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